Transformation Alliances

The Center for Accounting Transformation has alliances with coaching and consulting firms that help guide organizations through their business transformations. Together, we help organizations visualize, roadmap, plan, implement, and adopt mindful practices and innovative technologies that create a better business culture that helps #improvetheworld.

Our Transformation Alliance partners provide programs and services that align with our purpose of accelerating the evolution of the accounting profession and our framework for creating more mindful business practices.
Etienne Consulting
Human-Centered Leadership and Culture Transformation

Etienne Consulting partners with organizations to build inclusive, trust-based cultures through intentional leadership and meaningful learning experiences. Grounded in the values of authenticity, connection, and belonging, their approach blends practical training with emotionally resonant storytelling to inspire real change — not just in what people do, but in how they show up.

Etienne Consulting works closely with clients to understand their goals, culture, and challenges in order to design programs that are relevant, realistic, and human-centered. While their primary focus is on training and facilitation, Etienne Consulting often provides thought partnership and reflective guidance that supports deeper leadership growth. As their practice evolves, they’re exploring new ways to help individuals and teams grow from the inside out — expanding not just what they offer, but how they empower others to lead with clarity and courage.

Intend2Lead
Transformational Coaching to Unlock your #DimensionOfPossible
Intend2Lead is a leadership development company that coaches accountants to access the Dimension of Possible through leadership coaching, group learning and consulting with organizations to create coaching cultures.
MICA
A Transformative Process for Driving Firm Growth

With nearly 20 years of experience helping firms grow their revenue and margin, MICA works with managing partners and practice leaders of progressive firms to define and execute their revenue planning and go to market initiatives.  In the past two years, Accounting Today cited two of our clients as the fastest growing firms in the country.  In addition to his marketing and sales leadership roles, Bill served as COO of a consulting firm and led its turnaround in six months through various process improvement initiatives including billing, fee management and personnel changes. Recent demonstrably successful programs include:

  • A detailed roadmap for organic growth by service line, office, partner or geography
  • Executing a process for cross serving current clients
  • Identifying and creating new service lines
  • Identifying opportunities for overall firm margin improvement
  • Personal marketing plans and coaching for partners and senior managers
  • CRM implementation to measure and monitor sales activities
  • Outsourced marketing communications to generate new sales leads for the equivalent cost of a mid-range marketing manager

If your firm could benefit from a process-based approach to growth, contact Bill Penczak at bill@mica.ventures or visit www.mica.ventures

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Does your organization provide insightful information or innovative tools and techniques to Transformation Agents? If you’d like to join us in our mission to #improvetheworld through the transformation of the accounting profession, we invite you to be an Innovation Alliance member.
Contact Us To Learn More