0
Charting the Advisory Path: Lessons from the Inside
Transformation Area:
Field of Study:
CPE Credits
1 Hour(s) - CPE Credit(s)
Duration
1 Hour(s)
Prerequisite(s)
Participants should have a working knowledge of traditional CPA firm operations and compliance services.
Prerequisite
Level
Intermediate
Content Type
Group Internet Based
Description
Many CPA firms want to expand into advisory services, but few understand what that transition looks like in practice. This session provides a candid, real-world perspective from inside a CPA firm that evolved beyond traditional compliance work while maintaining operational stability.
Led by a managing partner with direct experience building advisory services within a growing firm—and navigating that evolution through acquisition—this webinar focuses on practical lessons rather than theory. Participants will learn how advisory services realistically develop, the cultural and operational challenges firms encounter, and how leadership, staffing, and pricing models must adapt to support higher-value client work without disrupting core compliance revenue.
Objectives
- Identify common barriers to implementing advisory services in CPA firms
- Distinguish between theoretical advisory models and practical execution
- Understand how advisory services typically evolve alongside compliance work
- Recognize leadership and staffing changes required to support advisory growth
Intended Audience
Managing partners, firm owners, senior managers, and CPAs involved in firm strategy, service development, or advisory initiatives at small to mid-sized firms.


















