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Podcast Host
Liz Mason, CPA is the CEO and Founder of High Rock Accounting, where she brings her passion for innovation and leadership to the forefront of the accounting profession. A graduate of the University of Nevada, Reno, Liz earned her Bachelor’s in Accounting and Finance summa cum laude in just three years. She went on to complete a Master’s in Information Management at Arizona State University, fueling her curiosity for technology and its power to drive transformation.
Throughout her career, Liz has worked with national and local firms, ultimately channeling her expertise into building and growing High Rock Accounting. A recognized leader in the profession, she sits on multiple boards, speaks frequently on both local and national stages, and plays an active role in the vibrant technology startup community in Phoenix.
Liz is also one of the hosts of the Accounting ARC Podcast, alongside Byron Patrick and Donny Shimamoto, where she helps spark bold conversations that connect purpose, leadership, and innovation. As an Agent of Transformation with the Center for Accounting Transformation, she champions a vision of the profession that embraces equity, technology, and purpose-driven impact.
Beyond the office, Liz is an adventurer at heart. She loves traveling the world with her partner and young son, exploring new cultures, and seeking out fresh adventures wherever they may be.
November 10, 2025
Season 02
Episode 29
Accounting ARC
In this episode of Accounting ARC, Liz Mason, Byron Patrick, and Donny Shimamoto explain how firms can roll out AI strategically—by setting clear goals, building ethical guardrails, training teams, and turning automation into measurable value.
November 3, 2025
Season 02
Episode 28
Accounting ARC
January 5, 2026
Season 03
Episode 01
Accounting ARC
In this New Year episode of Accounting ARC, Donny Shimamoto, Liz Mason, and Byron Patrick reflect on last year’s predictions to unpack how shifts in licensure, AI, governance, and firm strategy are reshaping the future of the accounting profession.
October 6, 2025
Season 02
Episode 25
Accounting ARC
In this episode of Accounting ARC, Liz Mason, Byron Patrick, and Donny Shimamoto explore the boundaries of free speech in the workplace, offering practical guidance on professionalism, respectful disagreement, and navigating online and firm culture responsibly.
October 27, 2025
Season 02
Episode 27
Accounting ARC
In this episode of Accounting ARC, Liz Mason, Byron Patrick, and Donny Shimamoto unpack the hidden costs of Amazon returns—covering fees, sales tax, ESG impacts, and why accountants are key to helping e-commerce sellers navigate the waste and complexity.
December 18, 2025
Season 02
Episode 30
Accounting ARC
October 20, 2025
Season 02
Episode 26
Accounting ARC
In this episode of Accounting ARC, Liz Mason, Byron Patrick, and Donny Shimamoto explain how government shutdowns disrupt payroll, grants, nonprofits, and the IRS—revealing the critical role accountants play in keeping the economy functioning when federal funding stops.
June 14, 2024
Season 01
Episode 6
Accounting ARC
What’s next for accounting? Donny, Liz, and Byron explore AI, niche firms, DEI, and the evolving role of CPAs—offering bold predictions for the profession’s next decade.
August 3, 2024
Season 01
Episode 11
Accounting ARC
Byron, Liz, and Donny explore remote work and offshoring—sharing tips on communication, culture, and team management to help firms thrive with global, flexible, and efficient teams.
June 28, 2024
Season 01
Episode 7
Accounting ARC
From ski slopes to global cities, Liz, Byron, and Donny share wild remote work stories—plus tips on tech, communication, and making flexible work actually work for your life.
Meet Our Hosts and Experts
Expertly Curated Episodes
Student-led Conversations
Accounting is rapidly transforming through AI, shifting from “trust but verify” to smarter guardrails, redefining innovation, and positioning the next generation as the profession’s strongest competitive edge.
March 2, 2026
Season 02
Episode 01
Transformation Talks
Can you talk politics without it blowing up? Top accounting leaders reveal how to have real, respectful conversations—even when you disagree—and why it actually strengthens teams and clients.
March 31, 2025
Season 01
Episode 11
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